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Sam
Chris Anderson, of Long Tail fame, just wrote a great post on niche branding. The central thesis: niche brands do better because they're more authentic. Brands like Converse . Which is vegetarian . And also happens to... More »
Sam
Cross-posted here . When visitors come to your website, do they know what you're asking of them? Have you provided clear directions-and direction? Does your design make navigation ‘easy as 1-2-3′ (there's a reason the... More »
Sam
Cross-posted here . No, not those kinds of relationships... I'm referring to the kinds of relationships that fuel successful businesses - you know, professional relationships. I've mentioned the "mystical internet" before. One of my goals... More »
Sam
Open-sourcing our contract "technology," for all the good people at Zaadz to use! Just sign up at Writely... and keep me posted on how you're using AgreeLive! AgreeLive tm An emergent, living, interdependent agreement between... More »
Sam
Using Writely, a very cool collaborative writing app, we are beginning to explore a new way of making contracts. Here’s what I wrote in the contract itself: AgreeLive tm is a new kind of agreement,... More »
Sam
I am currently in the process of writing several contracts and operating agreements. In search online for examples, I have been thoroughly shocked by the sheer incomprehensibility of most samples. Why is it that contracts... More »
Sam
Seth Godin writes : “I wonder…if ‘good enough’ might be the next big idea. Audio players, cars, dryers, accounting… not the best ever made, not the most complicated and certainly not the most energy-consuming. Just... More »
Sam
For collaborative writing, use Writely . It’s how we peer produce with all of our partners and clients. The documents don’t always convert well into PDF and Word files, but hey — that’s why there’s... More »
Sam
A lot of people think of the internet as mystical. That once you set up your blog, rss feed, newsletter, and podcast, you’re suddenly going to receive a swarm of traffic without putting in creativity... More »
Sam
I have been waiting to blog on Zaadz until my "other" blog is fully functional. Well, that hasn't happened yet, but the website is up: http://www.verticalitygroup.com I want to work with some conscious peeps who... More »
April 2007 